Trust Agents – A review

Posted in Books on January 4th, 2010

Trust AgentsI learned about this book from Amit Klein, and was curious to know what it was about. So I borrowed his copy about a week back, and I must say it has been an entertaining read. Trust Agents by Chris Brogan and Julien Smith explores the concept of trust on the Internet. They do a very good job of explaining how trust is created or earned in online social communities and how a brand can successfully leverage this trust in its favor. They go on to present a series of cases that illustrate how businesses can build relationships with online communities or even other people and utilize them to build better products.

Both Brogan and Smith are established bloggers. This shows in the light, almost conversational style that the book is written in. It makes reading the book a breeze and you almost never find the text becoming drab or boring.

While I don’t think the concept of “Trust Agents” is particularly new, with Malcolm Gladwell doing a good job explaining the power of trust agents or “Mavens” in his 2000 book Tipping Point, Chris and Julien do a fantastic job in explaining and fleshing out the concept in the context of the web.

I think anyone who wants to know more about how trust in the digital tribe functions and how it may impact their business, should give this book a read.

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Goodbye 2009 – What a year!!

Posted in Rants on December 31st, 2009

Today is the last day of 2009, and looking back I can’t help but think about what a roller coaster of a year it has been. I can’t help but smile at some of the memories I have of the year, while others are bittersweet – evoking joy and sadness in equal measure. Here is a quick rundown of the year that was: Read the rest of this entry »

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Avatar Review

Posted in Movies on December 25th, 2009

Every once in a while comes a movie that changes the way we perceive the entire business of movie making. Avatar is one such movie. At the surface it’s an overly simplistic tale of the evils of our ways and the consequences it could have, told with the subtlety of a jackhammer. But once you look beyond that, you see Avatar for what it really is – a bold look at what movie making could become in the near future.

Avatar follows Jake Sully, a paraplegic ex-Marine, who is flown in to Pandora – a distant moon of a gas giant – as a last minute replacement for his brother. Here he takes part in the Avatar project that links his mind with a bio-engineered eight foot humanoid alien, designed to resemble the Na’vi, the natives of the planet. The idea is to infiltrate the natives and learn more about them. As Jake integrates with the natives, he finds his loyalties are increasingly being tested and he wonders about whose side he really should be on.

Avatar’s story isn’t its strong point, with Cameron weaving in everything that’s “wrong” with this world, with the least possible subtlety. Maybe that was his intention, to make us sit up and take notice, but it doesn’t really work and the sermonizing detracts from an otherwise fine film. What he does succeed in doing is create an immersive world, populated with strange creatures, both deadly and fascinatingly beautiful. Brought to life in glorious 3-D, Pandora looks like no world you have ever seen on screen. It’s hauntingly beautiful, and is guaranteed to stay with you for a long while.

So if you haven’t seen it as yet, go and see it in 3-D (preferably in an Imax). I liked it so much that I’m headed out watch it again tomorrow.

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Inglourious Stuff

Posted in Movies on December 9th, 2009

Inglourious BasterdsEvery once in a while, an actor is given a role, nay a chance to excel, that is so dazzling in its execution that it becomes almost immortal. In recent times, Heath Ledger did it with his portrayal of The Joker in last year’s hit “The Dark Knight” and Christopher Waltz does it this year with his portrayal of Nazi colonel Hans Landa in Inglourious Basterds.

But Quentin Tarantino’s masterpiece is not just about Hans Landa, and rests on strong performances from all its cast. The story is typical Tarantino fare, but set in World War II and tells of an alternative ending to the war. It’s divided into five chapters with the first being called “Once Upon a Time in Nazi-Occupied France”, a nod to Sergio Leone’s spaghetti Westerns. It opens in typical western fashion with the Nazi’s led by Hans Landa driving in from the distance. Hans Landa is hunting for Jews and suspects that they may be hidden on a farm. What follows is a tense, suspenseful scene with Landa menacing the farmer in German, French and English!! Waltz gives a thoroughly mesmerizing performance as the Nazi colonel, with some of the best lines throughout the movie. The chapter ends with Shosanna Dreyfus (Mélanie Laurent) escaping to Paris to run a theater which later plays a focal role in the climax.

In subsequent chapters we are introduced to Lt. Aldo Raine (Brad Pitt), the leader of the OSS commando squad nicknamed “The Basterds”. Dropped behind enemy lines, Raine’s squad brings terror to the Nazi hearts with their scalp taking apache ways. We also meet Oberschütze Fredrick Zoller (Daniel Brühl), a German war hero and now movie star, who is smitten by Shosanna and Sturmbannführer Dieter Hellstrom (August Diehl), a diabolically clever Gestapo Major.  Other characters like the german movie star / Allied spy Bridget Von Hammersmark (for Diane Kruger) and the suave British soldier / film critic Archie Hicox (Michael Fassbender) pop up as the plot chugs towards its climax. The climax ends in typical Tarantino fashion, with violence, explosions and gunfire, a fitting ending to an absolute gem of a movie.

At just under 3 hours, Inglourious Basterds is long, but thanks to the superb performances you don’t really notice it. My favorite scene is the extended showdown in the tavern between Dieter Hellstrom and Archie Hicox, Bridget and the Basterds, with the suspense hinging on something as little as an out of place accent. And I also liked Pitt’s performance as Aldo Raine and in particular his brand of “eye(I)-talian”. And last but not the least, enough praise cannot be showered on Christopher Waltz. He brings a diabolical sparkle to the proceedings, probably will get nominated for an Oscar (and maybe even win) for the role.

To conclude, Inglourious Basterds is brilliant, diabolic, funny, violent, brutal, human, typical Tarantino and a must watch (if you haven’t already seen it).

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The Bangalore Trip

Posted in Travel, Treks on December 8th, 2009

Before I begin, a small warning, this is going to be a long post, so read at your own peril.
I’ve been stuck in the regular grind of getting to work and back (6 days a week!!) of late and desperately needed a short vacation. Since I could take a few days off, I toyed with the idea of taking an extended weekend to go visit Hampi, the fabulous ancient temple complex in Karnataka. At around the same time, Rohit, who organizes treks at Nisarga Bhraman, told me of his plans to head to Bangalore (or Bengaluru as it is now known) and cover some places near the city. His plan included covering some temple complexes as well doing a short hike to a hill fort called Madhugiri. The plan looked very appealing, and in no time leave was sanctioned, tickets bought and bags packed. We planned to leave Mumbai by train on the 2nd December. The train would reach Bengaluru on the 3rd evening, which would effectively give me two days in the city, before I flew back to Mumbai on the 6th. Read the rest of this entry »

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A month with the Reader

Posted in Rants on November 29th, 2009

It’s been over a month with the Sony Reader. Here are my impressions of the device:

  • E-Ink rocks !! The experience of reading off an e-ink screen has been better than my wildest expectations.
  • The Reader’s small font setting is big enough for general reading
  • The back-flash and slight delay during page turns are barely noticeable.
  • Battery life is awesome. Though I haven’t counted the number of pages, the Reader certainly lasts a long time. I’ve read an average of 4-5 books on it before I needed to recharge the batteries.
  • Lastly, Sony’s software sucks big time. The software crashed once on Vista, and after that it refuses to start up. Even re-installs haven’t helped. I guess I will have to move to Calibre or some other third party software to manage my books on the Reader.

In summary, very happy with the device. It’s probably the best investment I made this year :)

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Naneghat Trek

Posted in Travel, Treks on October 24th, 2009

NaneghatAbout a month ago, a couple of my friends suggested that we needed to get out of city and go trekking to someplace. After much thought, we decided on trekking to Naneghat, in the Malshej Ghat Region.

Naneghat is a mountain pass in the Western ghats near Junnar, in the Pune district. The trail is a popular one, with many trekking groups heading there on the weekends. The highlight of the trek is a set of caves with inscriptions dating back to about 180 BC and the mountain pass. Both are a legacy of the Satavahana kings, who ruled the region and came into prominence after the fall of the Mauryan Empire. The trail is generally considered to vary in difficulty from easy to medium and as such has no cliff exposure, which also makes it relatively safe. You can see the distinctive thumb shaped formation of Naneghat on the way to Malshej Ghat, and the trail begins from the same road.

Initially, we had decided to go on the trek on the 13th of September but postponed it for the following week. Next week, it so happened that a number of people happened to have last minute obligations and it was scrapped once again. After losing out on two weekends and not being sure if my friends would be really free on the next weekend, I decided to go on my own. However heavy rains lashed the city on that weekend and I had to cancel plans a third time. I then decided to postpone the trip to the Diwali weekend, hoping that my fourth attempt to get there would indeed be successful.
Read the rest of this entry »

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Buyer’s Remorse ? Nah :)

Posted in Rants, Technology on October 21st, 2009

Barnes & Noble’s new Nook e-reader, which released yesterday, filled me with jaw dropping awe. It looked extremely sleek, with page turn buttons just where I wanted them and a cool LCD touchscreen panel. It also featured Android as the operating system and allowed you to lend books, play MP3’s, buy books using Wi-Fi and 3G :) . And it cost just $259.

I almost suffered a giant case of buyer’s remorse over my recently purchased Sony PRS-300. Then after a little while, reality set in and the rose tinted glasses dropped from my eyes. Looking at the features a bit objectively, I noticed the following:

  • 3G doesn’t work internationally. Wi-Fi only works in B&N stores, none of which are in India.
  • The lending feature sounds cool, but in order to use it you need friends with the same device. Something that I feel isn’t going to happen soon for me.
  • The device’s second LCD is going to drain some battery power. But that is a minor concern I guess, as it is, even 10 days on a single charge is a lot.
  • Biggest drawback, only supports ePub, eReader and PDF (or so the website says). What? No RTF, TXT, DOC ? A big fail in my opinion. Looks like B&N is only interested in having users of its device read DRM’d content on it. On a side note, I feel that the very model of E-book retail needs to change, but I’ll save that for another post.
  • And since I don’t listen to audio books and would rather prefer a dedicated MP3 device instead of in-built MP3, MP3 support isn’t that big a deal.
  • Ditto for the 2 GB storage and card expansion. Doubt I’ll ever use up 512 MB let alone the 2 GB storage.
  • RSS support is apparently limited to what B&N wants you to read. No web support as of now. However, with Android as the OS, I’m sure this will change in the near future.

So all in all, I’m still all for my humble Sony PRS-300. As they say the best camera is the one you have with you when the action happens, similarly the best reader is the one you have currently. For me, I’m better off reading on the Sony Reader now than waiting till next year to get my hands on the Nook.

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Sony PRS-300 Review

Posted in Books, Technology on October 20th, 2009

Many years ago, I read an article about this new experimental technology called “e-ink” which could potentially change how we read E-Books. Then in 2004, Sony announced the LIBRIe, the first E-Ink based E-book reader. And, yes I wanted one. But alas, Sony only made it available in Japan and that too at the hefty price tag of about $350-$400. Years passed by and I kept waiting for an E-book reader that I could hold in the palm of my hand. Then sometime in 2007 I learnt of Sony’s Reader (the famous PRS series). Its price tag was as large, but by then after years of painful reading on the computer screen, the price really didn’t matter. So, I was curious; would Sony consider selling this in India?

With great expectations, I wrote to Sony, hoping that the Japanese corporation might deem it fit to sell me one. But no, Sony India was in no hurry do me any favors. And so the wait continued, and in the meantime I read books on Microsoft Reader, painfully sitting on a chair, chained to my computer, and wondering whether there was a better way of doing this.

Then one fine day Amazon announced their cute little Kindle (of course, its anything but little), and suddenly reading e-books turned fashionable. The always on wireless made getting E-books as simple as dialing for Pizza. Along with the Kindle, there was an explosion of E-book readers, from new offerings from Sony and iRex to newcomers like Foxit, InterRead etc. Suddenly, Readers were the new “IT” gadget of the season and the E-Book had arrived.

But, for some strange inexplicable reason, no company sold these in India. You could find one of these devices in the US, Canada, Europe, South-East Asia, Japan, China, even Australia. But when it came to India, the land of Nobel Laureates, Booker prize winners, and a few hundred million readers, not one company even tried to hawk their wares in India. So, for a short period I gave up the very idea of ever buying one of these.

Then Sony announced its new line for 2009.Readers starting at $199? Sounded too good to be true. So, I tried to find a way to get one for myself. I hit a vein of good luck, when I learnt that one of my friends would be coming to India in October. He graciously agreed to pick up one for me, and after a long wait finally it arrived – my very own Sony Reader Pocket Edition or Sony PRS-300. Read the rest of this entry »

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Will books be Napsterized or iTuneized ?

Posted in Books, Technology on October 11th, 2009

A recent article in the New York Times highlighted one of the major concerns of the fledging e-book industry – Piracy. The article looked at whether the publishing industry could learn from the music and movie industries ongoing fight against piracy and thereby avoid some of the pitfalls they might face when going digital. While I agree with the general idea put forward in the article, I don’t think that the publishing industry needs to worry about e-books becoming “Napsterized”. Rather, they should be more concerned about how soon can they “iTune-ize” the e-book industry.
Read the rest of this entry »

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